When magnetic strip cards are migrated to smartcards, the personalization process takes place in two stages: data generation, and card personalization. Data generation is basically the electrical personalization process in which all data is generated and the cryptographic processes are applied. Plastic cards are personalized through visual and magnetic personalization. Electronic personalization requires time-consuming and complex cryptographic processes and is based on sophisticated security technology.

G&D offers a portfolio of user-friendly software solutions that organize the process flows for card issuers, in-house personalization departments, and specialist personalization agencies as efficiently and flexibly as possible.
Transition from magnetic strip cards to chip-based cards is the trend of the moment. Many providers are therefore looking for a professional partner who can take on the generation and configuration of data for them within the electrical personalization process.
Migration from smartcards to the EMV standard has resulted in extensive modifications to the process and work flows in personalization departments. G&D’s Data Generation Application provides them with support for establishing a suitable and consistent management system for data generation. G&D’s system is designed so that modular additional functions can be added, such as data generation for non-EMV applications. It allows the data generation processes to be flexibly adapted and also offers the option of accessing the data in the customer’s system directly.
In the Data Generation Application, G&D has developed a flexible and modular solution that is not only used at G&D’s own production sites, but also in many of its customers’ personalization departments.
Chip technology requires new personalization elements, such as cryptographic keys that guarantee the security and protection of customer data. However, the implementation and management of these new elements represent a challenge for many customers. In many cases, G&D therefore undertakes the management and provision of cryptographic keys for its customers, and provides them with comprehensive support for EMV migration under the highest security standards.
G&D’s Universal Production Platform (UPP) was designed as a modular system that allows users to use only those components that they really need. It consists of a central framework that controls both the machines and the chip applications, and allows additional applications from third-party providers to be integrated. Its open structure permits rapid and targeted adaptation to various operating systems.
The chip application for personalization can be used on all supported machines, which significantly simplifies the implementation of new machines. G&D’s UPP system controls the entire personalization process, including extensive quality assurance.