Steer roamers to preferred networks for greater profitability
Roaming remains a significant source of revenue for mobile operators regardless of decreases in prices and new regulation. At the same time, it is also a complex business area that gets even more problematic as the number of players, regions, and arrangements increases.
The boom in LTE, M2M technology, and the Internet of Things (IOT) is enabling an exciting range of new business opportunities within roaming, whilst rethinking marketing messages to maximize profitability. However, international roaming agreements between mobile operators already in place offer little in the way of insights into subscriber experiences when traveling abroad. With roaming revenues impacted by price drops and regulation, it is critical you steer roamers to preferred networks accurately and have a flexible reporting tool. The comprehensive roaming steering solutions of G+D Mobile Security – ranging from roaming applets on the SIM cards through to Full Steering of Roaming and Welcome Messaging (Advice of Charge) – enable you to generate more profit without compromising subscriber experiences.
Real-time roaming for a richer customer experience.
Choose a dynamic roaming steering solution
A customer base of more 40 mobile operators use dynamic roaming steering solutions by G+D Mobile Security to service nearly 500 million roaming subscribers. Designed to provide dynamic (U)SIM-based Steering of Roaming capability on standard GSM/3GPP SIM OTA updates, our roaming steering solution takes into consideration both subscriber and SIM. It maximizes VPLMN availability (roaming revenues) whilst increasing the percentage of subscribers roaming in the preferred networks.