Trend #1 – The rise of instant payments. But with speed comes risk.
Instant payments have transformed the payment landscape in previously cash-dominant markets such as India, Brazil, and China. Their impact in more mature markets such as the US and Europe has been slower to materialize. However, this recently changed: on October 9, 2025, amendments came into effect to the EU Instant Payments Regulation that make it mandatory for all banks and payment service providers (PSPs) using the euro as currency to send and receive instant credit transfers that settle within 10 seconds. So, what will change? We asked G+D expert Barnabás Ferenczi.
“For consumers, not much. Instant payments will add more flexibility at checkout; for merchants, however, it promises immediate access to funds and lower fees,” says Ferenczi. “The opportunity for banks is arguably even bigger. Instant payments can bring banks closer to their customers by reasserting their presence at the point of sale, creating more personalized touchpoints that strengthen customer loyalty.”
However, with speed comes risk. Authorized push payment (APP) fraud – where customers are deceived into authorizing irrevocable transfers – is on the rise, proving a huge obstacle to mainstream adoption. The now mandatory verification of payee (VoP) – which involves banks cross-checking a payee’s name against their IBAN – will help mitigate this risk; however, to drive meaningful adoption, banks should consider incorporating other card-like protections, such as chargeback and robust authentication features.
Ferenczi adds: “Even if little changes on a consumer front, the EU mandate will trigger new use cases for instant payments – for example, in treasury management in B2B transactions. But the fraud risks won’t go away, which is why VoP – combined with other measures such as data sharing among banks, payment service providers (PSPs), and merchants – will be so important for raising the security of instant payments.”





